Critical Perspectives and Professional Practice

This collection offers an expansive, multi-platform exploration of the rapidly-expanding area of motion design and motion graphics, taking into account both theoretical questions and creative professional practice.


This web site serves as a companion to the book. The links will direct you to view the video examples presented within each chapter of the text. The editors and publisher do not own or operate any of the content on these sites.


Introduction by R. Brian Stone

Part 1 Theoretical Perspectives

Part 2 Practice and Application


R. Brian Stone

Introduction: The theory and practice of motion design




Interdisciplinary Influences and Origins

Dan Boyarski

Liberating Words From the Printed Page

Clarisa E. Carubin 

The Evolution of the Motion Graphic Design Discipline

Seen Through its Definitions Over Time

Camila Afanador-Llach

Motion in Graphic Design: An Interdisciplinary Teaching Approach

Jennifer Bernstein

Re-Framing Design: Engaging Form, Meaning and Media

Communications Theory

Bruno Ribeiro

Figures of Speech and Motion Design

Spencer Barnes

Toward the Cumulative Effect of Expository Motion Graphics:

How Visual Explanations Resonate with Audiences

Michael Betancourt

Understanding Text::Image Composites in Title Sequences



Science and Perception

Elaine Froehlich

Motion Attracts Attention

Daniel Alenquer




Brand Building and Identities

Guy Wolstenholme & Jon Hewitt

Moving Brands

David Peacock

Identities in Motion: Logo Introductions as Brand-Building Narratives

Jacob Trollbäck



Interface and Interaction Design

Andre Murnieks

Navigating VOX/UI: The Integration of Motion in a Voice-Controlled

Information System

Jeff Arnold

A Conversation with Jeff Arnold; Microsoft

Gretchen C Rinnert, Aoife Mooney, & Marianne Martens 

Energetic Alpha: A Design Continuum Created Through Collaboration


3 Narrative and Storytelling

Kyle Cooper

Prologue Films

Adam Osgood

The Blurry Intersection of Illustration and Animation

Karin Fong

Imaginary Forces


Space and Environment

Cotter Christian & Catherine Normoyle

Motion Design in the Context of Place

Christina Lyons

Motion Design: Application and Impact on the Exhibition Experience—
from theory to practice


Experimental Visualizations & Application 

Steven Hoskins

Fragmented Motion: Split-Screen and Asynchronous Video

Design For Information

Matt Pasternack



Educating Motion Designers 

Heather Shaw 


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© 2018 by Stone & Wahlin
The Theory and Practice of Motion Design